Porsche definitively enters the electric era with the Taycan



“We predict that over 50 percent of Porsche models delivered from 2025 will be electrified,” states Lutz Meschke, Deputy Chairman of the Executive Board and Member of the Board responsible for Finance and IT at Porsche. This will involve substantial investments in fields such as development and production, as well as staff training. Despite this, the target profit margin of at least 15 percent remains unchanged. “In addition to efficient processes, the revenue from digital products and…



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