Toyota is experiencing and enjoying much success on US soil. The Japanese car maker posted record breaking sales figures in January of this year. And February is just as the same with the Toyota Prius setting an all-time sales record. The increase again in the sales of Toyota vehicles is consistent through its lineup. From small cars to full size pick up trucks, Toyota managed to sell more of them in February this year compared to February 2006.
Once again, passenger cars have become the main reason for the success of Toyota in the market. Total sales of these cars add up to 106,429 units which is a 21.1 percent improvement over the February 2006 sales figures for passenger cars. The Toyota Camry is the best selling model in the lineup of the Toyota division. The Asian car manufacturer and the second largest car manufacturer in the world sold 32,148 units of the popular Camry. That is a 17.5 percent improvement over last year for the same period. The Camry hybrid also posted very good numbers with 3,332 units sold.
The Toyota Prius, the hybrid electric sedan, posted all-time bets-ever sales figure. Toyota sold 12,227 units of the Prius for the month of February 2007. This is an 87 percent increase over last year's sales output. This shows that more and more American motorists are taking advantage of the technology while helping the environment at the same time. It seems that even a Volvo brake booster is not enough to put a stop to the momentum being shown by Toyota.
Other Toyota models which showed good performance in the market are the Yaris and the Corolla. The subcompact car that is the Toyota Yaris posted a sales figure of 5,702 units sold. The Toyota Corolla meanwhile posted a 12.9 percent increase over last year's performance. Toyota sold 28,321 of the classic Corolla for the month of February this year.
Light trucks sales are also showing good figures. Toyota sold 80,901 units of light trucks and this is the best ever February performance for the Japanese brand. The best selling light truck in the lineup of the Toyota division is the RAV4 compact SUV. Toyota sold 11,643 units of the sports utility vehicle, which is a 5.2 percent improvement over last year's sales figure for the same period. The full-size pickup truck recently introduced by Toyota in the market, the Tundra, is doing good. The Tundra shown strong sale figure for the month of February with 9,669 units.
Another popular model from Toyota has shown good performance in the market. The Highlander and the Highlander Hybrid combined to post a sales figure of 9,368 units. This is a 3.7 percent improvement over the February 2006 sales figure for both the conventional Highlander and its hybrid version.