“We need to use all our options now”

Mr. Meschke, in an earlier interview you quoted from a movie by Italian director Luchino Visconti: “If we want things to stay as they are, things will have to change.” Can you explain this contradiction to us: how will technologies classed as disruptive—digitalization and artificial intelligence—make it possible to keep everything the way it is?

Lutz Meschke: What I meant was this: the Porsche brand produces remarkable inertia, and we are highly successful in terms of…

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