The Trident’s new website features an ocean of new Maserati experiences.
Maserati has put the process of revamping and creating an amazing new digital experience for its customers into motion, and the brand has started with a new website, which will serve as the starting point for what Maserati says will be a whole new integrated digital experience for Maserati fans and owners to enjoy. Consisting of three sections, Models, Brand, and Ownership, the website provides new information on what Maserati and its cars are all about, as well as features for Maserati owners.
The new Models section features a new layout that provides information on the entire Maserati range, as well as all available trims. The Brand section focuses on the values, history, and facts about the Maserati brand, with a “Stories of Audacity” magazine featuring a live feed of Maserati news and content. In an exciting development for Maserati owners, the Ownership section of the website is full of content that links directly to the Maserati Owner Apps. With this new website opening plenty of doors for Maserati’s future digital experience, Maserati has made sure to make their new website ready for other aspects of the brand’s future as well, as the brand has announced that with the upcoming launch of the all-electric Folgore range of Maseratis, a series of support tools will be specifically designed for owners of fully-electric Maserati vehicles.