By comparison, the Hyundai moved only 1,848 units, less than half that of the Ford. The Santa Cruz went on sale in July and has so far sold 4,841 units for the year, a total that Ford nearly matched in a single month. For 2021, the Maverick has so far found a total of 4,646 homes. At this rate, it seems inevitable that the Ford will outsell the Hyundai in 2021, despite being on sale for a shorter period of time. Ford says that over a quarter of Maverick buyers are aged between 18 and 35.
While we rate the Hyundai highly, the strong early reception to the Ford is no surprise. Economy figures for the Maverick hybrid were recently published and this model can attain a remarkable 42 mpg in the city.