Ford’s Maverick Outsold The Toyota Tacoma In January

The non-hybrid power unit can generate 250 horsepower and 277 lb-ft of torque, while the electrified alternative makes 191 horses. The former uses an eight-speed torque converter automatic, while the latter runs with a continuously variable transmission (CVT), which, in turn, favors fuel efficiency.

Reports say a new Maverick is on the way, which means we could see the arrival of a full-electric version of the truck called the Maverick Lightning. A plug-in hybrid vehicle (PHEV) variant would also be a welcomed addition, but the company shut down the idea, saying the tech would increase the model’s attractive pricing. That could be a concern in terms of sales.

Ford is offering the Maverick with a starting price of $23,815 for the base XL trim, with the most attainable hybrid version coming in at $25,315.

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