2024 Ford Mustang pricing increased by as much as $1,840
The base Mustang GT now starts at $41,960
Reports say markups for the Dark Horse can reach up to $20,000
Ford has increased the pricing for the 2024 Mustang GT and Dark Horse by as much as $1,840, according to a letter sent to dealers.
The Ford Mustang GT gets a $250 price bump, translating to a $41,960 starting price. Meanwhile, the GT Premium and GT Premium Convertible now start at $46,480 and $51,980, respectively.
The more track-ready Mustang Dark Horse Premium (w/ Dark Horse Appearance Package) received a $995 MSRP increase, with Ford’s customer-facing website showing a base price of $62,180. Furthermore, the Dark Horse Handling Package and Recaro sports seats cost $500 and $345 more, respectively. This means the Dark Horse Premium has seen a price inflation of up to $1,840. The regular Dark Horse starts at $58,185.